What does the 'Number of Customers' measure represent?
The 'Number of Customers' measure represents the total count of customers for a specified period or product.
How can I use the 'Number of Customers' measure to improve my business?
The 'Number of Customers' measure can be used to understand the customer base of your business. By tracking this over time, you can identify growth patterns, seasonal changes, and effectiveness of your marketing strategies.
Does the 'Number of Customers' measure include repeat customers or only unique customers?
The 'Number of Customers' measure typically includes all customers, whether they are repeat or unique. However, this may vary depending on your specific tracking system and settings.
Does the 'Number of Customers' measure take into account customers who have made multiple purchases?
Typically, the 'Number of Customers' measure refers to individual customers, not the number of transactions or purchases. A customer who makes multiple purchases would generally still be counted as one customer.
Can the 'Number of Customers' measure be used to calculate customer acquisition cost?
Yes, the 'Number of Customers' measure can be used to calculate customer acquisition cost. To do this, divide the total marketing and sales cost by the number of new customers acquired in the same period.
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