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All CollectionsE-commerce metrics dictionary
Ordered products metrics explained
Ordered products metrics explained

Ordered products metrics dictionary

Mihai Iova avatar
Written by Mihai Iova
Updated over 2 weeks ago

Distinct Products


Number of distinct products

Number of Customers


Number of customers

Units Sold

Quantity of units sold in the given time frame.
No. of units sold.

Product Revenue

Total product sales over a period of time, including taxes.
Total product sales over a period of time, including taxes.

Transactions

Number of orders containing the product or variant in the defined time frame.
Number of times a product or variant has appeared in an order. Quantity sold is not taken into account.

Product Avg Sell Price

Inventory quantity

The total number of products in stock.
No. of units in stock of a certain product or group of products.

Inventory value

The monetary representation of the total number of products in stock.
Cost of goods multiplied by inventory quantity for each item.

COGS

Cost of product from Seller (or the cost to make the product).
COGS stands for Cost of goods sold. The cost is imported directly from Shopify. Make sure to fill it when adding products to your catalogue in order to have more precise business reports.

Product Margin

Profitability of a product. Percentage of profit made by the product (from buying/making to selling; refunds included)
Total product revenue minus cost of goods sold including refunds, divided by product revenue. Basically, product related revenue minus costs generated by a sale.

Product Delivery Duration

Delivery duration for the product, calculated when all items are delivered, expressed in DAYS. Duration is calculated from when the order was placed until the last item has been delivered.
Duration expressed in DAYS

Product Fulfilment Duration

Fulfilment duration for the product, calculated when all items are fulfilled from the order, expressed in DAYS. Duration is calculated from when the first item started processing to the last item getting delivered.
Duration expressed in DAYS

Product Time to Fulfilment Start

Time in DAYS from the time an order was placed until the product fulfilment has been started
Expressed in DAYS

Delivered Quantity

Quantity of items delivered from the order
Quantity of items delivered

To Be Delivered Quantity

Quantity of items to be delivered from the order
Quantity of items to be delivered

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