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Collection attributed metrics explained

Collection funnel tracking and related metrics explained

Product Metrics View Inventory quantity

The total number of products in stock.
No. of units in stock of a certain product or group of products.
Cube Key: ProductMetricsView.inventoryQty
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Product Metrics View Inventory value

The monetary representation of the total number of products in stock.
Cost of goods multiplied by inventory quantity for each item.
Cube Key: ProductMetricsView.inventoryValue
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Product Metrics View Overall Product Views

Number of times the product was viewed regardless of the funnel (collection, search etc).
Cube Key: ProductMetricsView.overallProductViews
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Product Metrics View Overall Product Views Oos

Number of times the product was viewed out of stock regardless of the funnel (collection, search etc).
Cube Key: ProductMetricsView.overallProductViewsOOS
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Product Metrics View Overall Add to Cart

Number of times the product was added to cart regardless of the funnel (collection, search etc).
Cube Key: ProductMetricsView.overallAddToCart
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Product Metrics View Overall Product Impressions

Number of times the product was listed in the product grid regardless of the funnel (collection, search etc).
Cube Key: ProductMetricsView.overallProductImpressions
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Product Metrics View Overall Product Impressions Oos

Number of times the product was listed in the product grid out of stock regardless of the funnel (collection, search etc).
Cube Key: ProductMetricsView.overallProductImpressionsOOS
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Product Metrics View Overall Product Transactions

Number of times the product was purchased regardless of the funnel (collection, search etc).
Cube Key: ProductMetricsView.overallProductTransactions
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Product Metrics View Overall Product Qty Sold

Number of units sold regardless of the funnel (collection, search etc).
Cube Key: ProductMetricsView.overallProductQtySold
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Product Metrics View Overall Product Revenue

Total revenue generated by the product regardless of the funnel (collection, search etc). Excluding discounts.
Cube Key: ProductMetricsView.overallProductRevenue
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Product Metrics View Overall Product Cost

Total cost of the product sold regardless of the funnel (collection, search etc).
Cube Key: ProductMetricsView.overallProductCost
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Product Metrics View Overall Add to Cart Rate

Add to cart rate of the product regardless of the funnel (collection, search etc).
Cube Key: ProductMetricsView.overallAddToCartRate
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Product Metrics View Attr. PLP Impressions CTR

Impressions click-through rate of the product regardless of the funnel (collection, search etc).
Cube Key: ProductMetricsView.overallProductImpressionsCTR
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Product Metrics View Attr. Product Margin

Gross margin of the product regardless of the funnel (collection, search etc).
Cube Key: ProductMetricsView.overallGrossMargin
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Product Metrics View Overall Product Gross Profit

Gross profit of the product regardless of the funnel (collection, search etc).
Cube Key: ProductMetricsView.overallGrossProfit
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Product Metrics View Attr Collection Product Views

How many times a product was viewed when clicked from the collection.
Cube Key: ProductMetricsView.attrCollectionProductViews
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Product Metrics View Attr Collection Product Views Oos

How many times a product was viewed when out of stock and clicked from a collection listing.
Cube Key: ProductMetricsView.attrCollectionProductViewsOOS
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Product Metrics View Attr Collection Add to Cart

Add to cart attributed to product views coming from collection listing.
Cube Key: ProductMetricsView.attrCollectionAddToCart
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Product Metrics View Attr Collection Product Impressions

Number of times the product was listed in the collection.
Cube Key: ProductMetricsView.attrCollectionProductImpressions
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Product Metrics View Attr Collection Product Impressions Oos

Number of times a product out of stock appeared in a collection listing.
Cube Key: ProductMetricsView.attrCollectionProductImpressionsOOS
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Product Metrics View Attr Collection Product Transactions

Number of times the product was purchased when clicked from the collection.
Cube Key: ProductMetricsView.attrCollectionProductTransactions
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Product Metrics View Attr Collection Product Qty Sold

Units sold attributed to product views coming from collection listing.
Cube Key: ProductMetricsView.attrCollectionProductQtySold
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Product Metrics View Attr Collection Product Revenue

Revenue generated attributed to product views coming from collection listing.
Cube Key: ProductMetricsView.attrCollectionProductRevenue
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Product Metrics View Attr Collection Product Cost

Cost of the products sold attributed to product views coming from collection listing.
Cube Key: ProductMetricsView.attrCollectionProductCost
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Product Metrics View Attr Collection Add to Cart Rate

Add to cart rate attributed to product views coming from collection listing. Number of add to carts generated divided by the number the product detail page was viewed coming from the collection listing.
Cube Key: ProductMetricsView.attrCollectionAddToCartRate
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Product Metrics View Attr Collection Product Cr

Product conversion rate attributed to product views coming from collection listing. Number of transactions generated divided by the number the product detail page was viewed coming from the collection listing.
Cube Key: ProductMetricsView.attrCollectionProductCR
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Product Metrics View Attr. Collection PLP Impressions CR

Product conversion rate attributed to collection impressions (listing in collection pages). Number of transactions generated through clicking a product from a collection listing divided by the number of times the product appeared in collection listing.
Cube Key: ProductMetricsView.attrCollectionProductImpressionsCR
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Product Metrics View Attr. Collection PLP Impressions CTR

Click-through rate attributed to collection impressions (listing in collection pages). Number of product detail page views generated divided by the number of times the product appeared in collection listing.
Cube Key: ProductMetricsView.attrCollectionProductImpressionsCTR
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Product Metrics View Attr. Collection Cart Abandonment Rate

Cart abandonment rate attributed to products accessed from collection listing.
Cube Key: ProductMetricsView.attrCollectionAbandonmentCartRate
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Product Metrics View Attr. Collection Product Margin

Gross margin when clicked from the collection.
Cube Key: ProductMetricsView.attrCollectionGrossMargin
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Product Metrics View Attr. Collection Product Gross Profit

Gross profit when clicked from the collection.
Cube Key: ProductMetricsView.attrCollectionGrossProfit
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