Pixel Events No. of Products
Number of distinct products
Cube Key: PixelEvents.productCount
Pixel Events Units Sold (px)
Quantity of units sold in the given time frame. Pixel tracked.
Cube Key: PixelEvents.productQtyPx
Pixel Events Add to Cart (px)
Number of times a product has been added to cart. It is counted anytime a user presses the “Add to cart” / “Buy” / “Purchase” button of the product.
Cube Key: PixelEvents.addToCart
Pixel Events Product Revenue (px)
Total product sales over a period of time, including taxes. Pixel tracked.
Cube Key: PixelEvents.productRevenuePx
Pixel Events PLP Impressions (px)
Number of times a product has been in view in a Product Listing Page (PLP), meaning a collection page or a search results page.
Cube Key: PixelEvents.productImpressions
Pixel Events Impression CR (px)
The no. of transactions made per 100 PLP Impressions in any listing.
Cube Key: PixelEvents.impressionsCR
Pixel Events Impression CTR (px)
No. of Product Detail Views generated in average by 100 Product Listing Page Impressions.
Cube Key: PixelEvents.impressionsCTR
Pixel Events OOS PLP Impressions (px)
Appearance of products in listings when out of stock.
Cube Key: PixelEvents.productImpressionsOOS
Pixel Events PDP Views (px)
Product Detail Page View is counted when a visitor stays on the product page for at least one second.
Cube Key: PixelEvents.productViews
Pixel Events OOS PDP View (px)
Number of times a product detail page has been viewed while out of stock.
Cube Key: PixelEvents.productViewsOOS
Pixel Events Cart abandonment rate (px)
Cart abandonment rate. When products added to cart are not completed with a checkout.
Example: A product was added to cart 200 times in the past 2 weeks. We can identify it as a Serpent Ring. It looks popular, although, through these 2 weeks there were 91 finalized product transactions. Some have their products still inside the cart or were removed, replaced for something else.
Cube Key: PixelEvents.abandonmentCartRate
Pixel Events Transactions (px)
Pixel tracked. Number of times a product or variant has appeared in an order. Quantity sold is not taken into account.
Cube Key: PixelEvents.transactionsPx
Pixel Events Product CR (px)
Product conversion rate. Tracked by Pixel.
Cube Key: PixelEvents.productCR
Pixel Events Product ASP
The Average Selling Price (ASP) for the product from transactions in the defined period.
The average selling price for the product.
Cube Key: PixelEvents.productASP
Pixel Events Product APP
The current Average Price of the product.
The current product price average.
Cube Key: PixelEvents.productAPP
Pixel Events Average Compare Price
The average value of the Compare Price shown to your customers.
Average of compared prices seen by your customers.
Cube Key: PixelEvents.productComparePriceAverage
Pixel Events ATC rate (px)
The no. of Add to Carts generated by a Product Detail Page.
Cube Key: PixelEvents.addToCartRate
Pixel Events Revenue per view (px)
Revenue per product view.
Cube Key: PixelEvents.revenuePerView
Pixel Events Revenue per impression (px)
Revenue per product impression.
Cube Key: PixelEvents.revenuePerImpression
Pixel Events Checkout Started (px)
Number of times the checkout process has been started. Pixel tracked.
Cube Key: PixelEvents.checkoutStarted
Pixel Events Checkout Started Qty (px)
Quantity of products where the checkout was started.
Cube Key: PixelEvents.checkoutStartedQty
Pixel Events Checkout Abandon Rate (px)
The percent of checkouts that were not finalized.
Cube Key: PixelEvents.checkoutAbandonRate